Privacy Policy
This Privacy Policy explains how **Athlee UK Ltd** (“we,” “us,” or “our”) collects, uses, discloses, and protects the personal information of our customers and website visitors (“you” or “your”) when you interact with our website and services. We are committed to safeguarding your privacy and complying with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
By using our website or providing your personal information to us, you agree to the practices described in this Privacy Policy.
Information We Collect Personal Information
When you place an order, create an account, subscribe to our communications, or contact us, we may collect personal information including your name, email address, phone number, billing and shipping address, and payment details.
Website Usage Information
We may collect non-personal information about how you interact with our website, such as your IP address, browser type, operating system, referring URLs, and pages visited. We may use cookies and similar technologies to collect this information.
How We Use Your Information Order Processing
To process and fulfil your orders, manage payments, communicate with you about your purchases, and provide customer support.
Account Management
To create, manage, and maintain your account, including order history, preferences, and settings.
Communication
To send you service-related messages, updates, newsletters, and marketing communications, where permitted by law and in accordance with your preferences.
Improving Our Services
To analyse website usage, improve our website functionality, and enhance our products and services.
Legal and Regulatory Compliance
To comply with legal obligations, resolve disputes, and enforce our terms and conditions.
Information Sharing and Disclosure Service Providers
We may share your personal information with trusted third-party service providers who support our business operations (such as payment processors, delivery partners, and IT service providers). These parties are required to keep your information confidential and use it only for the services they provide to us.
Legal Requirements
We may disclose your personal information where required to do so by law, regulation, legal process, or governmental request.
Business Transfers
In the event of a merger, acquisition, or sale of all or part of our business or assets, your personal information may be transferred as part of that transaction. Where required, we will notify you of such changes.
Data Security
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, loss, misuse, alteration, or disclosure. While we strive to protect your data, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
Your Rights
Under data protection laws, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate or incomplete data
- Request deletion of your personal information
- Object to or restrict processing of your data
- Withdraw consent for marketing communications at any time You can exercise these rights by contacting us directly.
Cookies
Our website uses cookies to enhance your browsing experience. You can control or disable cookies through your browser settings; however, some features of our website may not function properly if cookies are disabled.
Third-Party Links
Our website may include links to third-party websites. We are not responsible for the privacy practices or content of those websites and encourage you to review their privacy policies before providing any personal information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will take effect immediately upon posting on our website. We encourage you to review this policy periodically to stay informed about how we protect your personal information.